We’ll Have a Chat at the End – ‘Twas Ever Thus

What follows will for many of you, be the tortured reality of day-to-day legal practice. In the course of strategising a solution to this real-world problem with a partner recently, it occurred to me that it might be a useful way to kick off our first thought piece of 2021. At issue was a carefully and thoughtfully scoped estimate of ~£75,000 but the final cost is likely to be ~£100,000 - possibly a little more.

Summarising, and appropriately redacted, it went something like this…

Lawyer marketing – what skills do you need?

In her recent blog on Lawyer Marketing Skills, Sue Bramall a fellow member of the Law Consultancy Network, highlights the importance of financial literacy and pricing skills....

Dear client, inflation last year was 2.7%.....

Unfortunately, we still see many firms approach to this limited to not much more than a standard letter that begins "Dear client, we hope you are well. As you know, inflation last year was 2.7%...”