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What follows will for many of you, be the tortured reality of day-to-day legal practice. In the course of strategising a solution to this real-world problem with a partner recently, it occurred to me that it might be a useful way to kick off our first thought piece of 2021. At issue was a carefully and thoughtfully scoped estimate of ~£75,000 but the final cost is likely to be ~£100,000 - possibly a little more.
Summarising, and appropriately redacted, it went something like this…
In her recent blog on Lawyer Marketing Skills, Sue Bramall a fellow member of the Law Consultancy Network, highlights the importance of financial literacy and pricing skills....
Unfortunately, we still see many firms approach to this limited to not much more than a standard letter that begins "Dear client, we hope you are well. As you know, inflation last year was 2.7%...”