Gone are the days where even if a law firm had much in the way of internal pricing capability, it was generally little more than a perfunctory add-on to one of the existing teams such as finance, marketing, BD or bids and pitches. Most firms now realise that their ability to remain competitive, the opportunity to achieve tactical and strategic advantage over competitors and the ability to get paid properly for the value delivered to clients, they need specialist help.

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However, the skill set, employment history and aptitude of people required for pricing related roles in law firms are complex and nuanced. Traditional providers of recruitment advice do not have our insights and knowledge of what is actually required for those roles to be successful and add considerable value to the management team. As with anything related to legal services pricing, we would encourage you to have a chat with Emma Potts first.