Thought leadership is not about repurposing others’ material but constantly producing our own. This enables us to test new concepts, challenge the status quo and constantly seek to improve upon processes and methods. That’s why publishing relevant, actionable content is vitally important to us. We produce an award-winning pricing blog and provide our subscribers with quality, curated content from around the globe. We are regularly commissioned to produce articles for the profession’s pre-eminent publications including Managing Partner, Global Lawyer, Commonwealth Law Journal, The Times (London) and the Pricing Journal.

“My focus at Managing Partner magazine is to deliver high-quality content which pushes management thinking and best practice forward in law firms. I have worked with Richard Burcher since 2013 to develop thought leadership content on pricing strategies and I look forward to continuing to do so.” - Manju Manglani, Editor, Managing Partner

The Legal Procurement Desiderata

Health Warning: This is a good-natured satirical critique of legal procurement professionals. If you are thin skinned, don’t read it (so now of course you will). Go placidly amid the noise and haste, and remember what peace there may be in silence. Heed the wisdom of the ages...

Legacy Posts October 06, 2014

More Than One Bite At The Cherry: Pitches, Bids, Tenders & RFPs

When we work intensively with firms on pricing, a common grizzle is the firms’ frustration with what they characterise as the lack of sophistication with which the ‘procurement’ exercise is run. Non-lawyers often approach the procurement of even sophisticated...

Legacy Posts August 02, 2014

Law Firm Pricing Leadership: Shoot Someone Occasionally

The pricing function in many law firms is something of an orphan. No-one knows who it belongs to so it ends up belonging to no-one. Individual department heads and fee earners make decisions on the fly with little regard to the firms’ pricing policies...

Legacy Posts July 04, 2014

Necrotising Fasciitis: The International Law Firm Pricing Dilemma (Part 2)

The first article in this two-part series looked at some of the underlying structural issues impacting the approach taken by international law firms to the setting of prices in diverse geographical locations. It also identified the increasing propensity...

Legacy Posts June 04, 2014

In-house Legal Budget Cuts: What Does It Really Mean For Your Firm? Well, That Depends

In-house legal teams are under financial pressure. We all know this. In some cases their budgets are relatively static but they want more for the same amount. In other cases the budget has been reduced so they want...

Legacy Posts May 19, 2014

Necrotising Fasciitis: The International Law Firm Pricing Dilemma (Part 1)

A common feature of international law firms is a dissonance between the firm’s organisational and operational structures ... internecine price competition and clients feeding on the carcass of a firm with no clear cross-border pricing strategy...

Legacy Posts April 23, 2014

Time to Increase Prices: I Forget, How Do You Do That Again?

With the economy on the upswing, many lawyers are contemplating increasing prices. In many instances, firms and Chambers have held their rates as much as possible and many will not have been able to implement much if any increase over the last...

Legacy Posts April 11, 2014

Pricing & Analytics: Houston, We Have a Problem!

The refrain; "If you don't know where you're going, any road will take you there", is essentially a paraphrase of an exchange between Alice and the Cheshire Cat in Lewis Carroll's ‘Alice in Wonderland’. Unfortunately, there are some strong parallels between....

Legacy Posts April 06, 2014

How To Leave Fees on the Table: 21 Things I Must Ignore

The two primary objectives of all pricing decisions by law firms should be to maximise profitability while at the same time ensuring that the pricing structure leaves the client feeling that they have had fair value for money. And yet opportunities to do so continue to be squandered.

Legacy Posts March 16, 2014

Accreditations, Awards, Directories & Pricing - Why Bother?

This blog has its genesis in an angry and heartfelt comment on LinkedIn from a practitioner who was responding to my post that read, “Law Society accredits first law firms to Wills and Inheritance Quality Scheme. Excellent, but will the accredited firms use the accreditation...

Legacy Posts February 18, 2014

'Good Clients': Be Careful What You Wish For!

We all like a ‘good client’, whether it is an existing client, or a big one we hope to land. But what exactly are the attributes of a good client and what do we do about them if they aren't as good as we thought they were? When working with partners on pricing strategy...

Legacy Posts February 10, 2014

Scottish Crofting Law: A Lesson in the Power of Differentiation & Pricing

Over the holiday break I came across two stories that highlight the two sides of long-term profit decline in smaller law firms. One is about poignant failure, the other about success. I want to share both with readers to highlight what...

Legacy Posts January 12, 2014

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The coming together of these 3 power-house firms has enabled us to create something truly revolutionary. I have no doubt that Virtual Pricing Director® is going to drastically alter, for the good, the way lawyers price-up work” Richard Burcher, Managing Director, Validatum®, Chairman, Virtual Pricing Director® & Legal Pricing Academy®


Whether you are just starting out on your pricing career or are already highly experienced, whether you want to undertake some ‘light-touch’ professional development or aspire to the pinnacle of Certified Legal Pricing Professional, the Legal Pricing Academy® can help you achieve your goals” Richard Burcher, Managing Director, Validatum®, Chairman, Virtual Pricing Director® & Legal Pricing Academy®